Content intelligence is the systems and software that transform content data and business data into actionable insights for content strategy and tactics with impact.

Content Intelligence
Dots representing content measurement

How to Create a Content Measurement Plan

By Angela Vaughn

Follow these steps to create a successful content measurement plan.

Content Intelligence
Content measurement

Content KPI Worksheet

By Content Science

Use our content KPI worksheet to brainstorm and set your content KPIs.

Content Intelligence

How to Benchmark Your Content Effectiveness Using ContentWRX

By Cody Slingerland and Andrew Johnson

ContentWRX can help you create a benchmark to accurately measure your content's effectiveness in a very real, quantitative way.

Content Intelligence
Content Analytics

5 “Don’ts” to Move from Content Analytics to Content Intelligence

By Colleen Jones

Take a systematic approach to your content strategy by integrating the right software and utilizing content analytics.

Content Intelligence

5 Handy Ways to Use Advanced ContentWRX Features

By Colleen Jones

Thanks to new advanced ContentWRX features, it’s now easier to tell an even richer story of content effectiveness. Here are five ways to start using them.

Partner Whitepapers

Content Strategy for Marketing

You know content is important to marketing for your business. You might have piloted content marketing and seen success. Now what? It’s time to get strategic so you can sustain and scale. This whitepaper will help you start.

Content Evaluation Made Easier

Frustrated by content evaluation? This whitepaper explains an approach and a tool, ContentWRX, to make evaluating content easier.

Writing with Feeling: A Guide to Emotive Language for More Effective Content

Content that uses emotive language performs nearly twice as well as purely factual content. Learn more in this guide from Acrolinx.

From Intent Fracture to Cohesive Content Clusters

Learn why one page is rarely enough to rank for competitive topics and how to build a content cluster that positions you as an authority in this MarketMuse whitepaper.

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