Content Intelligence
Content intelligence is the systems and software that transform content data and business data into actionable insights for content strategy and tactics with impact.
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3 Tips for Turning Content Measurement into Actionable Insight
By Content Science and Colleen JonesTurn your content measurement into actionable insights. Learn three ways to maximize your measurement efforts.
Content KPI Worksheet
By Content ScienceUse our content KPI worksheet to brainstorm and set your content KPIs.
How to Benchmark Your Content Effectiveness Using ContentWRX
By Content ScienceContentWRX can help you create a benchmark to accurately measure your content's effectiveness in a very real, quantitative way.
Downloadable Template for Content Measurement Reporting Requirements
By Content ScienceDownload a template to guide your own content measurement reporting efforts going forward, including optimal tips and examples.
How to Create a Content Measurement Plan
By Content Science and Colleen JonesFollow these steps to create a successful content measurement plan.
What Is Content Intelligence?
By Colleen JonesColleen Jones of Content Science explains what content intelligence is and why it matters.
5 “Don’ts” to Move from Content Analytics to Content Intelligence
By Colleen JonesTake a systematic approach to your content strategy by integrating the right software and utilizing content analytics.
Downloadable Template for Content Measurement Reporting Requirements
By Content ScienceDownload a template to guide your own content measurement reporting efforts going forward, including optimal tips and examples.
3 Observations on How Analytics Influence Content Creation + Selection at Cox Media Group
By Alan SegalThe Senior Director of Digital Insights at Cox Media Group gives insight as to how analytics help to better inform content creation and content selection.
3 Tips for Turning Content Measurement into Actionable Insight
By Content Science and Colleen JonesTurn your content measurement into actionable insights. Learn three ways to maximize your measurement efforts.
Popular Topics
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Content Strategy
Developing approaches, plans, and more to achieve a content vision.
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Content Operations + Systems
Managing content activities as effectively and efficiently as possible.
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Content Intelligence
Systems that transform data into actionable insights for content strategy and tactics.
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Content Effectiveness
Enabling customers or users to achieve their goals, while also achieving your goals.
Events, Resources, + More
5 Secrets of Content Ops Success: Webinar
Learn how the most successful organizations scale and mature content operations. Based on our research with 700+ content leaders and professionals.
The Ultimate Guide to End-to-End Content
Discover why + how an end-to-end approach is critical in the age of AI with this comprehensive white paper.
The Content Advantage Book
Learn more about the much-anticipated third edition of the highly rated book by Colleen Jones. Preorder the electronic version.
20 Signs of a Content Problem in a High-Stakes Initiative
Use this white paper to diagnose the problem so you can achieve the right solution faster.
Workshop: Are You Ready for AI?
Is your organization really ready for AI at scale? Let the Content Science team guide your leaders through assessing 4 areas of readiness.
Upskill with Content Science Academy
Training for modern content roles through on-demand certifications + courses or live workshops.