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Content Strategy
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Content Quality Checklist
Does your website contain high-quality content? Find out with our quick checklist.
Usefulness & Relevance
Error in submitting the form. Please check answer for all the questions.
Does the content meet user needs, goals, and interests?
Yes
No
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Is the content timely and relevant?
Yes
No
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Clarity & Accuracy
Is the content understandable to customers?
Yes
No
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Is the content organized logically & coherently?
Yes
No
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Is the content correct?
Yes
No
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Do images, video, and audio meet technical standards, so they are clear?
Yes
No
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Influence & Engagement
Does the content use the appropriate techniques to influence or engage customers?
Yes
No
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Does the content execute those techniques effectively?
Yes
No
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Completeness
Does the content include all of the information customers need or might want about a topic?
Yes
No
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Voice & Style
Does the content consistently reflect the editorial or brand voice and attributes?
Yes
No
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Does its tone adjust appropriately to the context—for example, sales versus customer service?
Yes
No
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Does the content have a consistent style?
Yes
No
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Usability & Findability
Is the content easy to scan or read?
Yes
No
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Is the content in a usable format, including headings, bulleted lists, tables, white space, or similar techniques, as appropriate to the content?
Yes
No
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Can customers find the content when searching using relevant keywords?
Yes
No
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