Artificial intelligence (AI) simulates human intelligence and decision-making with advanced algorithms. Generative AI, or genAI, creates content and other assets in response to prompts, triggers, or rules.
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What Is Memory-Rich AI?
By Content ScienceLearn what memory-rich AI is and its potential to close the gap between the experience customers expect and the experience companies deliver.

Guide to Identifying AI Use Cases
By Content ScienceUnlock the potential of AI use cases in your enterprise. Discover structured approaches to enhance content operations and ROI.

You Have AI Options—Use Them Wisely
By Colleen JonesColleen Jones shares examples of AI options every organization should consider, from type of AI to use cases to building vs buying.

Artificial Intelligence Fact Sheet
By Content ScienceGet the latest artificial intelligence facts from research at Content Science, MIT, IBM. and more. Know trends in enterprise AI adoption.

Why Content Is a C-Suite Level Issue in the Age of AI
By Colleen JonesAI isn’t transforming businesses—content is, and this article shows six reasons content strategy now belongs in the C-suite.

Rise of the Machines: How Machine Learning Can Transform Your Content Delivery + Increase Content Effectiveness
By Andrew Johnson and Content ScienceIn part two of this series, discover how to use machine learning to improve content delivery and content effectiveness.

What is Artificial Intelligence?
By Content ScienceWhat is artificial intelligence? Learn more about AI applications, pitfalls, and importance for running a competitive business.

What Is Memory-Rich AI?
By Content ScienceLearn what memory-rich AI is and its potential to close the gap between the experience customers expect and the experience companies deliver.

Guide to Identifying AI Use Cases
By Content ScienceUnlock the potential of AI use cases in your enterprise. Discover structured approaches to enhance content operations and ROI.

You Have AI Options—Use Them Wisely
By Colleen JonesColleen Jones shares examples of AI options every organization should consider, from type of AI to use cases to building vs buying.
Popular Topics
Content Strategy
Developing approaches, plans, and more to achieve a content vision.
Content Operations + Systems
Managing content activities as effectively and efficiently as possible.
Content Effectiveness
Enabling customers or users to achieve their goals, while also achieving your goals.
Artificial Intelligence
Simulates human intelligence and decision-making with advanced algorithms
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New Data: Content Ops + AI
Get the latest report from the world's largest study of content operations. Benchmarks, success factors, commentary, + more!
The Ultimate Guide to End-to-End Content
Discover why + how an end-to-end approach is critical in the age of AI with this comprehensive white paper.
The Content Advantage Book
The much-anticipated third edition of the highly rated book by Colleen Jones is available at book retailers worldwide. Learn more!
20 Signs of a Content Problem in a High-Stakes Initiative
Use this white paper to diagnose the problem so you can achieve the right solution faster.


