Content effectiveness is how well content enables customers or users to achieve their goals, while also achieving your goals. In our research, we identified six elements of content effectiveness: discovery, accuracy, polish, relevance, usefulness, and influence.

Content Effectiveness
5 ways to evaluate content effectiveness with ContentWRX

Webinar Recording: 5 Ways to Evaluate Content Effectiveness with ContentWRX

By Content Science

Discover five approaches to evaluating content effectiveness and how advanced ContentWRX features can help.

Relevance

Content Personalization Fact Sheet

By Content Science

We have only scratched the surface of what’s possible with content personalization, and it's time to take the next steps.

Content Effectiveness

Content Relevance and Usefulness: Why You Need It and 4 Ways to Achieve It

By Andrew Johnson and Colleen Jones

Here are ways to ensure that content relevance and usefulness will improve your digital business and your users' experience.

Content Effectiveness
Content Effectiveness Tips webinar recording screenshot

Content Effectiveness Tips Webinar Recording

By Content Science

Does your content work? In this webinar, Content Science founder Colleen Jones reviews top content effectiveness tips.

Content Effectiveness
Two employees measure content effectiveness of a website

How To Measure Content Effectiveness

By Content Science

How do you measure content marketing success? Get easy-to-follow steps to learn how to measure content effectiveness.

Partner Whitepapers

Heretto + ContentWRX

Together, Heretto and ContentWRX offer a complete, end-to-end solution that gives you the power to control your content cycle from start to finish.

Content Strategy for Marketing

You know content is important to marketing for your business. You might have piloted content marketing and seen success. Now what? It’s time to get strategic so you can sustain and scale. This whitepaper will help you start.

Content Evaluation Made Easier

Frustrated by content evaluation? This whitepaper explains an approach and a tool, ContentWRX, to make evaluating content easier.

Writing with Feeling: A Guide to Emotive Language for More Effective Content

Content that uses emotive language performs nearly twice as well as purely factual content. Learn more in this guide from Acrolinx.

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