Misinformation + Disinformation
Misinformation and disinformation are serious content issues today. They undermine credibility and trust, which are critical for organizations seeking results from their web content.
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Disinformation Roundup: Social Media Shopping Scams, Their Frequency, and What’s Being Done to Combat Them
By Content ScienceSocial media shopping scams are on the rise across every platform. Learn how frequent and damaging these scams are, and what's being done to prevent them.
Credibility + Trust Fact Sheet
By Content ScienceOur Credibility + Trust Fact Sheet reviews the state of web content credibility. Do users trust web content?
Misinformation Roundup: AI-Driven Misinformation, Government Strategies, Social Media Challenges, and Using AI to Fight Back
By Colleen Jones and Content SciencePromising developments and startling problems in the fight against AI-driven misinformation. See the biggest changes in this roundup.
What Content Marketers Can Learn from a New Misinformation-Fighting Website
By Elizabeth MendesGet misinformation tips for your content marketing and learn more about the new website RumorGuard.
Misinformation and Disinformation Roundup: Impact on Health, What Twitter Could Do Better, White House Plans, and More
By Colleen JonesThere are many promising developments in the fight against misinformation and disinformation. See the latest progress in this roundup.
Credibility + Trust Fact Sheet
By Content ScienceOur Credibility + Trust Fact Sheet reviews the state of web content credibility. Do users trust web content?
In Content, Can We Trust? Fighting Disinformation with Content Ethics
By Colleen JonesGet the opinion of The Content Advantage author Colleen Jones on fighting disinformation and restoring trust through content ethics and policy.
Disinformation, Disease, and Discrimination
By Colleen JonesThe Content Advantage author Colleen Jones argues stopping disinformation is key to stopping the spread of COVID-19 and racism.
Health and Science Communication in the COVID Era: A Q&A With the Publisher of Health News Review
By Gary Schwitzer and Content ScienceVeteran health care journalist Gary Schwitzer talks about the top problems in health and science communication and how to avoid them.
Covering COVID-19 Vaccine News: Part Two From the Publisher of Health News Review
By Gary Schwitzer and Content ScienceIn part two of our interview with health care journalist Gary Schwitzer, he talks about communication dos and don'ts for covering COVID-19 vaccine news.
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Content Strategy
Developing approaches, plans, and more to achieve a content vision.
Content Operations + Systems
Managing content activities as effectively and efficiently as possible.
Content Effectiveness
Enabling customers or users to achieve their goals, while also achieving your goals.
Content Intelligence
Systems that transform data into actionable insights for content strategy and tactics.
Events, Resources, + More
Workshop: Are You Ready for AI?
Is your organization really ready for AI at scale? Let the Content Science team guide your leaders through assessing 4 areas of readiness.
Course: Prompting Text Generative AI
Learn how to bring out the full potential of text generative AI to create impactful content from this on-demand course.
Webinar: Benchmarks for Content Effectiveness
It's not about more content. It's about more effective content. Gain tips based on Content Science's unique research + experience.
The Ultimate Guide to End-to-End Content
Discover why + how an end-to-end approach is critical in the age of AI with this comprehensive white paper.