Social media, as a shopping platform, has enabled thousands of small and large businesses to reach new customers and remain stable in the face of economic uncertainty, pandemic lockdowns, and technological disruption. 

However, the rate of shopping scams on social media platforms is on the rise, affecting thousands of people across the globe every year. These scams erode the credibility of social media platforms as a reliable place to shop and cost private citizens billions of dollars. 

Content Science has gathered some of the most pertinent information on the rise of these scams, how they operate, and what’s being done to eliminate them from popular social media platforms: 

The State of Social Media Shopping Scams  

Online scams are nothing new, but social media shopping scams grow more numerous and damaging every year. These scams purposely target vulnerable populations such as the elderly and financially insecure. 

  • Online Shopping Scams
    The Better Business Bureau reports that 40% of online shopping scams originate on Facebook or Instagram

 

What’s Being Done 

More world governments than ever realize the danger social media shopping scams pose to their citizens. From technological intelligence investments to establishing dedicated subcommittees, governments the world over are fighting back against scammers. 

 

The Author

Content Science partners with the world’s leading organizations to close the content gap in digital business. We bring together the complete capabilities you need to transform or scale your content approach. Through proprietary data, smart strategy, expert consulting, creative production, and one-of-a-kind products like ContentWRX and Content Science Academy, we turn insight into impact. Don’t simply compete on content. Win.

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