This updated content intelligence worksheet will jump start your efforts to plan a system of content intelligence. This worksheet is inspired by the three pillars of small data success: collect, analyze, and interpret the right data answering the right questions about your content effectiveness. This worksheet includes

  • A matrix to organize your content goals and content dimensions or characteristics important to achieving those goals.
  • A place to include sample questions about the content’s effectiveness.
  • A place to include key data points that answer the questions.
  • Example dimensions, questions, and data points.
  • Tips for using the worksheet.

This worksheet will help you move content intelligence from a nice idea to a concrete plan.

Available for download in .pdf and .doc format.

The Author

Content Science is a growing content strategy and intelligence company and the publisher of Content Science Review. We empower digital enterprises for the content era by taking their content approach to the next level. Customers of our professional services and one-of-a-kind products (such as ContentWRX and Content Science Academy) include the Fortune 50, the world’s largest nonprofits, and the most trusted government agencies.

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I’m signed in as a premium member but I can’t figure out how to download the Content Intelligence Worksheet. How do I download it? It looks like someone forgot to add hyperlinks to it.

  1. Hi Daniel – Thanks for letting us know. We sent you an email with the worksheet and tips on accessing the premium content available with the subscription. If we can do anything else to help, don’t hesitate to ask!

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