Return on Investment
user journey

5 Surprising Ways User Journeys Make Content ROI + Intelligence Easier

by Colleen Jones

As you gain better insight about your content ROI in each user journey stage, you can make smarter decisions so your content helps you reach your goals.


Millennial Content Consumption Fact Sheet

by Content Science

The distinctions between Millenials can be helpful when considering user journeys, language choice, and other Millennial content decisions.

Content Intelligence

11 of 101 Ways to Ensure Your Content’s Impact with Content Intelligence and Analytics

by Content Science

To arm you in the ongoing battle for content excellence, we’re releasing “101 Ways to Ensure Your Content’s Impact with Content Intelligence and Analytics.”

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Partner Whitepapers

Digital Transformation

Your content approach makes or breaks your digital transformation. Learn why intelligent content strategy + engineering are critical to your success.

Content Strategy for Products + Services

Your content is integral to your product. You might have piloted content strategy and seen promising results. Now what? It’s time to get more strategic so you can sustain and scale. This whitepaper will help you start.

Help with Content Analytics + ROI

Does your content work? It's a simple question, but getting a clear answer from content analytics or ROI formulas is often anything but easy. This ebook by Colleen Jones will help you overcome the challenges.

Content Evaluation Made Easier

Frustrated by content evaluation? This whitepaper explains an approach and a tool, ContentWRX, to make evaluating content easier.