Voice is the personality of your content. Is it smart? Kind? Authoritative? Personable? Inclusive? Quirky? Something else? Imagine the ideal personality you want to represent your brand, and make that personality come alive in your content.

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4 Reasons to Revisit Content Voice Now

By Colleen Jones
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Win Customers with Content Consistency: Q&A with Mastering One Voice Author and Kapost CEO

By Toby Murdock and Content Science
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Putting the Fun in Function: Infusing Brand Voice into UX Copywriting

By Jamie Hirthler Herring
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Content Voice
Microphone and soundwave graphics

Content Voice: Aligning and Scaling Your Voice

By Content Science

Learn what content voice is and how to start developing yours.

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Content Voice
Mastering One Voice Book Cover Image

Win Customers with Content Consistency: Q&A with Mastering One Voice Author and Kapost CEO

By Toby Murdock and Content Science

Learn more about the value of content consistency and get a glimpse of the new book by Kapost CEO Toby Murdock.

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User Experience

Putting the Fun in Function: Infusing Brand Voice into UX Copywriting

By Jamie Hirthler Herring

Jamie Hirthler Herring of Cricket Wireless on how to infuse brand voice into UX copy and how not to let it become stiff and robotic (read: boring.)

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Popular Topics

  • Content Strategy

    Developing approaches, plans, and more to achieve a content vision

  • Content Operations

    Managing content activities as effectively and efficiently as possible

  • Content Effectiveness

    Whether content enables people to achieve their goals, while also achieving your goals

  • Content Intelligence

    Systems that transform data into actionable insights for content strategy and tactics

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Writing with Feeling: A Guide to Emotive Language for More Effective Content

Content that uses emotive language performs nearly twice as well as purely factual content. Learn more in this guide from Acrolinx.

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