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An Interview with Colleen Jones, Content Change Agent
by Colleen Jones and Scott AbelIntercom magazine recently identified Colleen Jones as a Change Agent. Learn more in this interview with Content Science's CEO.
Sidestep the Catch-22 of Content ROI
by Colleen JonesColleen Jones warns of the doom loop for content ROI and offers resources to help avoid it.
Mobile App vs. Responsive Site: Which One Should You Build?
by Melanie SeibertShould your organization build a mobile app, or is a responsive site enough?
Is Your Digital Transformation Going as Well as You Think?
by Chris SpearsBy assessing the state of their digital transformation, businesses gain information about their readiness to function in the ever-expanding digital economy.
SEO Fact Sheet
by Content ScienceSort the truth from the myths about SEO with this fact sheet from Content Science Review.
Microsoft’s UX Design Lead Shares The Top UX Trends For 2016
by Joseph DickersonUX Lead Joseph Dickerson of Microsoft shares his perspective on the top UX design trends for 2016.
The Rhyme and Reason Behind the ContentWRX Index (CWI)
by Colleen JonesContent Science has launched the ContentWRX Index, the first ever index of content effectiveness. Colleen Jones explains what this index is all about.
4 Ways to Make User Journeys Actually Useful for Content Strategy
by Colleen JonesColleen Jones offers tips to avoid the risk of pretty but impractical user journeys for content strategy.
Beyond SEO – How Dell Uses Search as a Signal for Content Planning
by Diane Bunton LangstonDiane Bunton Langston, eCommerce Marketing Director for Dell, Inc, provides tips on how companies can use search insights for content planning.
5 Tips for Making Marketing Automation Work for You
by Nick Rojas2015 is predicted to be a big year for marketing automation. Here are 5 tips for making marketing automation work for you.
Partner Whitepapers
Digital Transformation for Marketing
Your content approach makes or breaks your digital transformation. Learn why intelligent content strategy + engineering are critical to your success.
Content Strategy for Products + Services
Your content is integral to your product. You might have piloted content strategy and seen promising results. Now what? It’s time to get more strategic so you can sustain and scale. This whitepaper will help you start.
Help with Content Analytics + ROI
Does your content work? It's a simple question, but getting a clear answer from content analytics or ROI formulas is often anything but easy. This ebook by Colleen Jones will help you overcome the challenges.
Content Evaluation Made Easier
Frustrated by content evaluation? This whitepaper explains an approach and a tool, ContentWRX, to make evaluating content easier.