Personalization involves providing users with highly relevant offers and content suggestions.

Relevance

Content Personalization Fact Sheet

By Content Science

We have only scratched the surface of what’s possible with content personalization, and it's time to take the next steps.

Relevance
Three people looking at a page of web content personalized to them

Content Relevance: A Starter Guide

By Content Science

Use this starter guide to learn how to begin improving content relevance.

Personalization
CSR my library

Pro Tips for Making the Most of My Library

By Content Science

When you register for a free account with us or when you subscribe, you get access to a set of features to help you personalize your experience: My Library. Get our pro tips here.

Relevance
content automation future

The Content Future: Content Automation + Personalization

By Colleen Jones

Content automation is the way of the future. Learn what these advances mean for you in this featured presentation from Content Strategy Applied.

Personalization
Capital One feature

Silos are killing your personalization efforts

By Jeff Haws

Jeff Haws explains why personalizing your messaging strategy is crucial for driving traffic and conversions via your content.

Partner Whitepapers

Heretto + ContentWRX

Together, Heretto and ContentWRX offer a complete, end-to-end solution that gives you the power to control your content cycle from start to finish.

Content Strategy for Marketing

You know content is important to marketing for your business. You might have piloted content marketing and seen success. Now what? It’s time to get strategic so you can sustain and scale. This whitepaper will help you start.

Content Evaluation Made Easier

Frustrated by content evaluation? This whitepaper explains an approach and a tool, ContentWRX, to make evaluating content easier.

Writing with Feeling: A Guide to Emotive Language for More Effective Content

Content that uses emotive language performs nearly twice as well as purely factual content. Learn more in this guide from Acrolinx.

SEE ALL