Metadata + Taxonomy
Two people working on a taxonomy structure

How Thomson Reuters Is Reshaping Its Ecommerce Taxonomy To Reach More Customers

by Rachel Waskosky

Learn how Thomson Reuters built a new ecommerce taxonomy to serve the company's more than 300 websites.

Metadata + Taxonomy
People moving blocks to represent a content taxonomy

Resource Center for Creating a Winning Taxonomy

by Content Science

Access our subscriber-only resource center for a one-stop-shop for all you need to put together a winning taxonomy.

Metadata + Taxonomy
Two people working on content taxonomy

What Is a Taxonomy for Content?

by Colleen Jones

Get the basics about what a taxonomy for content is and how to start developing yours.

Metadata + Taxonomy
People moving blocks to represent a content taxonomy

Making Taxonomy Practical

by Carrie Hane

Get practical tips to create a taxonomy for your content with intent and context.

Metadata + Taxonomy

Let’s Get Meta

by Lisa Clark

The meta description is important information in the decision-making process as users scan search results. Here's what you need to know.

Partner Whitepapers

Writing with Feeling: A Guide to Emotive Language for More Effective Content

Content that uses emotive language performs nearly twice as well as purely factual content. Learn more in this guide from Acrolinx.

From Intent Fracture to Cohesive Content Clusters

Learn why one page is rarely enough to rank for competitive topics and how to build a content cluster that positions you as an authority in this MarketMuse whitepaper.

The 3 Elements of Content Intelligence

Make better content decisions with a system of data + insight.

Digital Transformation for Marketing

Your content approach makes or breaks your digital transformation. Learn why intelligent content strategy + engineering are critical to your success.

SEE ALL