Metadata + Taxonomy
A taxonomy is a system for organizing content in a complex ecosystem. The system often involves: Content structure (e.g. models of types + templates), Metadata (including tags), and Controlled vocabulary (driving attribute + tag terminology).
Featured
Resource Center for Creating a Winning Taxonomy
By Content ScienceAccess our subscriber-only resource center for a one-stop-shop for all you need to put together a winning taxonomy.
How Thomson Reuters Is Reshaping Its Ecommerce Taxonomy To Reach More Customers
By Rachel WaskoskyLearn how Thomson Reuters built a new ecommerce taxonomy to serve the company's more than 300 websites.
What Is a Taxonomy for Content?
By Colleen JonesGet the basics about what a taxonomy for content is and how to start developing yours.
Making Taxonomy Practical
By Carrie HaneGet practical tips to create a taxonomy for your content with intent and context.
Making Taxonomy Practical
By Carrie HaneGet practical tips to create a taxonomy for your content with intent and context.
What Is a Taxonomy for Content?
By Colleen JonesGet the basics about what a taxonomy for content is and how to start developing yours.
Resource Center for Creating a Winning Taxonomy
By Content ScienceAccess our subscriber-only resource center for a one-stop-shop for all you need to put together a winning taxonomy.
How Thomson Reuters Is Reshaping Its Ecommerce Taxonomy To Reach More Customers
By Rachel WaskoskyLearn how Thomson Reuters built a new ecommerce taxonomy to serve the company's more than 300 websites.
Popular Topics
-
Content Strategy
Developing approaches, plans, and more to achieve a content vision
-
Content Operations
Managing content activities as effectively and efficiently as possible
-
Content Intelligence
Systems that transform data into actionable insights for content strategy and tactics
-
Content Effectiveness
Whether content enables people to achieve their goals, while also achieving your goals
Partner Whitepapers
Content Strategy for Marketing
You know content is important to marketing for your business. You might have piloted content marketing and seen success. Now what? It’s time to get strategic so you can sustain and scale. This whitepaper will help you start.
Content Evaluation Made Easier
Frustrated by content evaluation? This whitepaper explains an approach and a tool, ContentWRX, to make evaluating content easier.
Writing with Feeling: A Guide to Emotive Language for More Effective Content
Content that uses emotive language performs nearly twice as well as purely factual content. Learn more in this guide from Acrolinx.
From Intent Fracture to Cohesive Content Clusters
Learn why one page is rarely enough to rank for competitive topics and how to build a content cluster that positions you as an authority in this MarketMuse whitepaper.