Content operations maturity sounds fancy, but it’s really just a way to articulate the degree to which your organization can make content strategies and plans happen. The Content Science team has studied content operations since before it was cool. We developed a five-tiered maturity model for content operations, and I was honored to share the model and many lessons learned in The Content Advantage. But we’re not stopping there!
Now you can do a pulse check of your content operations maturity level by answering this brief assessment. You’ll not only get useful insight immediately, you’ll also gain the satisfaction of contributing to research about scaling content operations.
Will we share insights from this content ops research? Of course! We plan to share at least annually so we can all understand and apply the success factors in scalable content operations.
So check out that content ops assessment here >>>
The Author
Colleen Jones is the author of the top-rated book The Content Advantage and president of Content Science, a growing professional services firm that turns content insight into impact. She has advised or trained hundreds of leading companies and organizations as they close the content gap in their digital transformations. A passionate entrepreneur, Colleen has led Content Science to develop the content intelligence software ContentWRX, publish the online magazine Content Science Review, and offer online certifications and training through Content Science Academy.
A member of Mensa and crusader against misinformation, Colleen has earned recognition as a top instructor on LinkedIn Learning, one of the Top 50 Most Influential Women in Content Marketing, and a Content Change Agent by Intercom Magazine. She speaks about content issues in artificial intelligence, digital transformation, and customer experience at corporate and industry events around the world.
Follow Colleen on LinkedIn.
Events, Resources, + More
5 Secrets of Content Ops Success: Webinar
Learn how the most successful organizations scale and mature content operations. Based on our research with 700+ content leaders and professionals.
The Ultimate Guide to End-to-End Content
Discover why + how an end-to-end approach is critical in the age of AI with this comprehensive white paper.
The Content Advantage Book
Learn more about the much-anticipated third edition of the highly rated book by Colleen Jones. Preorder the electronic version.
Course: Prompting Text Generative AI
Learn how to bring out the full potential of text generative AI to create impactful content from this on-demand course.
20 Signs of a Content Problem in a High-Stakes Initiative
Use this white paper to diagnose the problem so you can achieve the right solution faster.
Upskill with Content Science Academy
Training for modern content roles through on-demand certifications + courses or live workshops.
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