Should your organization build a mobile app, or is a responsive site enough?
By assessing the state of their digital transformation, businesses gain information about their readiness to function in the ever-expanding digital economy.
From marketing, IT, and HR to customer experience and even finance, artificial intelligence seems destined to profoundly impact all aspects of business.
Coca-Cola's digital magazine, Coca-Cola Journey, embraces multimedia and video to build brand love and corporate trust.
Understanding Millennials is key to tapping into a market of 92 million consumers.
Colleen Jones shares six characteristics of an effective content vision based on her experience and research at Content Science.
CSR interviews Doug Busk, Global Group Director for Digital Communications & Social Media at The Coca-Cola Company, about Coke's social media strategy.
We've collected the top 5 content resources read on Content Science Review in 2016 in the three formats: articles, fact sheets, and reports/toolkits.
Adaptive content and ways to increase UX. How the release of Apple's iOS9 software rivals Google Now and how it affects content.
Your content approach makes or breaks your digital transformation. Learn why intelligent content strategy + engineering are critical to your success.
Your content is integral to your product. You might have piloted content strategy and seen promising results. Now what? It’s time to get more strategic so you can sustain and scale. This whitepaper will help you start.
Does your content work? It's a simple question, but getting a clear answer from content analytics or ROI formulas is often anything but easy. This ebook by Colleen Jones will help you overcome the challenges.