Consumer Goods
Win Customers with Content Consistency: Q&A with Mastering One Voice Author and Kapost CEO
by Toby Murdock and Content ScienceLearn more about the value of content consistency and get a glimpse of the new book by Kapost CEO Toby Murdock.
What’s Your Level of Content Operations Maturity?
by Colleen JonesTake a brief self-assessment of your content operations maturity to gain insight and contribute to research.
Content Personalization Fact Sheet
by Content ScienceWe have only scratched the surface of what’s possible with content personalization, and it's time to take the next steps.
Make Your Content Optimize Itself with Machine Learning (and Learn Something Yourself)
by Andrew JohnsonLeveraging machine learning to enable content automation can help make sense of your customer data. Learn how in part three of this series.
Rise of the Machines: How Machine Learning Can Transform Your Content Delivery + Increase Content Effectiveness
by Andrew JohnsonLeveraging machine learning to enable content automation can help you and your content team make sense of your customer data. Here's how.
Content Relevance and Usefulness: Why You Need It and 4 Ways to Achieve It
by Andrew Johnson and Colleen JonesHere are ways to ensure that content relevance and usefulness will improve your digital business and your users' experience.
Millennial Content Consumption Fact Sheet
by Content ScienceThe distinctions between Millenials can be helpful when considering user journeys, language choice, and other Millennial content decisions.
Disney Experiences: Content Strategy Lessons from One of the Happiest Places on Earth
by Michael Haggerty-VillaWhat content strategy lessons can we learn from a former Disney cast member?
6 Characteristics of a Kickass Content Vision
by Colleen JonesColleen Jones shares six characteristics of an effective content vision based on her experience and research at Content Science.
Delivering Content Integrity
by Kristina PodnarDigital Governance Adviser Kristina Podnar shares five content integrity issues that are the most common and perhaps riskiest to a business.
Partner Whitepapers
The 3 Elements of Content Intelligence
Make better content decisions with a system of data + insight.
Digital Transformation for Marketing
Your content approach makes or breaks your digital transformation. Learn why intelligent content strategy + engineering are critical to your success.
Content Strategy for Products + Services
Your content is integral to your product. You might have piloted content strategy and seen promising results. Now what? It’s time to get more strategic so you can sustain and scale. This whitepaper will help you start.
Help with Content Analytics + ROI
Does your content work? It's a simple question, but getting a clear answer from content analytics or ROI formulas is often anything but easy. This ebook by Colleen Jones will help you overcome the challenges.