Usefulness is a key element of Content Effectiveness. Usefulness is content means customers perceive the content as useful or helpful.
Developing approaches, plans, and more to achieve a content vision
Managing content activities as effectively and efficiently as possible
Whether content enables people to achieve their goals, while also achieving your goals
Systems that transform data into actionable insights for content strategy and tactics
Together, Heretto and ContentWRX offer a complete, end-to-end solution that gives you the power to control your content cycle from start to finish.
You know content is important to marketing for your business. You might have piloted content marketing and seen success. Now what? It’s time to get strategic so you can sustain and scale. This whitepaper will help you start.
Frustrated by content evaluation? This whitepaper explains an approach and a tool, ContentWRX, to make evaluating content easier.
Content that uses emotive language performs nearly twice as well as purely factual content. Learn more in this guide from Acrolinx.