It’s an exciting time for the content curious. That’s why Colleen Jones, founder of Content Science, has started sharing perspective at least weekly on LinkedIn in a series called The Most Curious Thing in Content. We assembled the most recent in this roundup.
Collaboration Across Silos + Burnout
Shift in Marketing Budgets + Tech Ownership
Auditing, Governance, + the New CDC Website
New Tool to Fight the Misinformation Onslaught
New Ways to Promote or Monetize: Retailer as Ad Platform
New Content Credentials to Preserve Trust
Content-Led, AI-Driven Digital Transformation: An Example
The Author
Content Science partners with the world’s leading organizations to close the content gap in digital business. We bring together the complete capabilities you need to transform or scale your content approach. Through proprietary data, smart strategy, expert consulting, creative production, and one-of-a-kind products like ContentWRX and Content Science Academy, we turn insight into impact. Don’t simply compete on content. Win.
Events, Resources, + More
5 Secrets of Content Ops Success: Webinar
Learn how the most successful organizations scale and mature content operations. Based on our research with 700+ content leaders and professionals.
The Ultimate Guide to End-to-End Content
Discover why + how an end-to-end approach is critical in the age of AI with this comprehensive white paper.
The Content Advantage Book
Learn more about the much-anticipated third edition of the highly rated book by Colleen Jones. Preorder the electronic version.
Course: Prompting Text Generative AI
Learn how to bring out the full potential of text generative AI to create impactful content from this on-demand course.
20 Signs of a Content Problem in a High-Stakes Initiative
Use this white paper to diagnose the problem so you can achieve the right solution faster.
Upskill with Content Science Academy
Training for modern content roles through on-demand certifications + courses or live workshops.
Comments
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