Social media encompasses a vast array of platforms that allow users to share information and interact with one another such as Facebook, YouTube, LinkedIn, Twitter, and Tik Tok.

Social Media
Three people working on updating an editorial calendar

Social Media Content Calendar Template

By Content Science

Use this social media content calendar template to create a content roadmap for all of your social channels.

Social Media

Content Skills in the Automation Era

By Marie Girard

Marie Girard discusses the different types of content work, where automation could help or go wrong.

Social Media

Social Media Spans the Marketing-Public Relations Content Divide

By Robert Mashburn

Robert Mashburn on how social media has blurred the lines between public relations and marketing content.

Social Media
Two people reading content on a tablet

Social Media Style Guide Template

By Content Science

Use this social media style guide template to help your team create consistent and compelling content that aligns with your organization’s guidelines.

Social Media
content marketing course colleen jones

Free Access to Content Marketing for Social Media for Our Subscribers

By Content Science

See what you can expect from Content Marketing for Social Media, a LinkedIn Learning course by Colleen Jones, and enjoy access as a subscriber.

Partner Whitepapers

Content Strategy for Marketing

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Content Evaluation Made Easier

Frustrated by content evaluation? This whitepaper explains an approach and a tool, ContentWRX, to make evaluating content easier.

Writing with Feeling: A Guide to Emotive Language for More Effective Content

Content that uses emotive language performs nearly twice as well as purely factual content. Learn more in this guide from Acrolinx.

From Intent Fracture to Cohesive Content Clusters

Learn why one page is rarely enough to rank for competitive topics and how to build a content cluster that positions you as an authority in this MarketMuse whitepaper.

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