Social Media
Social media encompasses a vast array of platforms that allow users to share information and interact with one another such as Facebook, YouTube, LinkedIn, Twitter, and Tik Tok.
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Social Media Content Calendar Template
By Content ScienceUse this social media content calendar template to create a content roadmap for all of your social channels.
Content Skills in the Automation Era
By Marie GirardMarie Girard discusses the different types of content work, where automation could help or go wrong.
Social Media Spans the Marketing-Public Relations Content Divide
By Robert MashburnRobert Mashburn on how social media has blurred the lines between public relations and marketing content.
Social Media Style Guide Template
By Content ScienceUse this social media style guide template to help your team create consistent and compelling content that aligns with your organization’s guidelines.
Free Access to Content Marketing for Social Media for Our Subscribers
By Content ScienceSee what you can expect from Content Marketing for Social Media, a LinkedIn Learning course by Colleen Jones, and enjoy access as a subscriber.
Social Media Fact Sheet
By Content ScienceFrom a content standpoint, investing in social media is not optional; it’s a necessity one cannot afford to ignore.
Social Media Spans the Marketing-Public Relations Content Divide
By Robert MashburnRobert Mashburn on how social media has blurred the lines between public relations and marketing content.
Content Skills in the Automation Era
By Marie GirardMarie Girard discusses the different types of content work, where automation could help or go wrong.
Free Access to Content Marketing for Social Media for Our Subscribers
By Content ScienceSee what you can expect from Content Marketing for Social Media, a LinkedIn Learning course by Colleen Jones, and enjoy access as a subscriber.
Social Media Style Guide Template
By Content ScienceUse this social media style guide template to help your team create consistent and compelling content that aligns with your organization’s guidelines.
Popular Topics
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Content Strategy
Developing approaches, plans, and more to achieve a content vision
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Content Operations
Managing content activities as effectively and efficiently as possible
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Content Intelligence
Systems that transform data into actionable insights for content strategy and tactics
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Content Effectiveness
Whether content enables people to achieve their goals, while also achieving your goals
Partner Whitepapers
Content Strategy for Marketing
You know content is important to marketing for your business. You might have piloted content marketing and seen success. Now what? It’s time to get strategic so you can sustain and scale. This whitepaper will help you start.
Content Evaluation Made Easier
Frustrated by content evaluation? This whitepaper explains an approach and a tool, ContentWRX, to make evaluating content easier.
Writing with Feeling: A Guide to Emotive Language for More Effective Content
Content that uses emotive language performs nearly twice as well as purely factual content. Learn more in this guide from Acrolinx.
From Intent Fracture to Cohesive Content Clusters
Learn why one page is rarely enough to rank for competitive topics and how to build a content cluster that positions you as an authority in this MarketMuse whitepaper.