Social media encompasses a vast array of platforms that allow users to share information and interact with one another such as Facebook, YouTube, LinkedIn, Twitter, and Tik Tok.

Social Media

Social Media Fact Sheet

By Content Science

Social media is powerful for achieving content goals but has pitfalls. Get up to speed on the latest facts and trends in platforms, consumption, engagement, and more.

Social Media
Three people working on updating an editorial calendar

Social Media Content Calendar Template

By Content Science

Use this social media content calendar template to create a content roadmap for all of your social channels.

Social Media

Content Skills in the Automation Era

By Marie Girard

Marie Girard discusses the different types of content work, where automation could help or go wrong.

Social Media

Social Media Spans the Marketing-Public Relations Content Divide

By Robert Mashburn

Robert Mashburn on how social media has blurred the lines between public relations and marketing content.

Social Media
Two people reading content on a tablet

Social Media Style Guide Template

By Content Science

Use this social media style guide template to help your team create consistent and compelling content that aligns with your organization’s guidelines.

Events, Resources, + More

Tips for Prompting Text Generative AI

Learn how to bring out the full potential of text generative AI to create impactful content.

The Ultimate Guide to End-to-End Content

Discover the power, benefits, and opportunities of an end-to-end content strategy with this comprehensive white paper.

The Content Advantage Fifth Anniversary

Celebrate the fifth-year anniversary of The Content Advantage, the top-rated book empowering professionals to better their content.

Upskill with Content Science Academy

Get practical training for modern content roles through on-demand certifications, live webinars, + comprehensive workshops.