Mobile
Featured
Mobile App vs. Responsive Site: Which One Should You Build?
by Melanie SeibertShould your organization build a mobile app, or is a responsive site enough?
Q&A with the Home Improvement Content Leader, The Home Depot
by Content Science and Erin EverhartErin Everhart, Senior Manager for Media Strategy & Mobile for The Home Depot, satisfies our curiosity by sharing her insights on home improvement content.
A Lesson in Content and Personalized Functionality from WebMD and Apple
by Benjamin Greenberg and Content ScienceWebMD's VP of Product Management and User Experience talks to CSR about content and personalized functionality with the WebMD app for Apple Watch.
Adaptive Content: 3 iOS9 Features to Increase User Happiness
by Edie KirkmanAdaptive content and ways to increase UX. How the release of Apple's iOS9 software rivals Google Now and how it affects content.
Adaptive Content: 3 iOS9 Features to Increase User Happiness
by Edie KirkmanAdaptive content and ways to increase UX. How the release of Apple's iOS9 software rivals Google Now and how it affects content.
Mobile App vs. Responsive Site: Which One Should You Build?
by Melanie SeibertShould your organization build a mobile app, or is a responsive site enough?
Think Mobile Is Only a Channel? Think Again
by Colleen Jonesif you view mobile as a channel and simply optimize your websites for mobile, you waste a tremendous opportunity. You miss out on what makes mobile, mobile.
What Is Mobile? Thinking Beyond Channel
by Colleen JonesLearn how approaching mobile as a series of touchpoints is more valuable than a channel view and how to incorporate that into strategic planning.
Sharecare Changes Game in Healthcare Content with AskMD
by Colleen JonesColleen Jones explains why the AskMD application innovates healthcare content and user experience.
Partner Whitepapers
Digital Transformation for Marketing
Your content approach makes or breaks your digital transformation. Learn why intelligent content strategy + engineering are critical to your success.
Content Strategy for Products + Services
Your content is integral to your product. You might have piloted content strategy and seen promising results. Now what? It’s time to get more strategic so you can sustain and scale. This whitepaper will help you start.
Help with Content Analytics + ROI
Does your content work? It's a simple question, but getting a clear answer from content analytics or ROI formulas is often anything but easy. This ebook by Colleen Jones will help you overcome the challenges.
Content Evaluation Made Easier
Frustrated by content evaluation? This whitepaper explains an approach and a tool, ContentWRX, to make evaluating content easier.