International Content

The State of Content in Latin America: Q + A with Alejandro Valencia of Getty Images

by Content Science

Content in Latin America is alive and well, but the understanding of the process is still emerging.

International Content
content marketing

3 Key Insights on Content Marketing in Russia from AliExpress’s User Experience Department

by Ekaterina Igosheva and Iuliia Mozharovskaia

Our contributors from AliExpress provide insight about the state of the content marketing industry in Russia, including effective localization strategies.

International Content
content marketing

Insight from Alibaba’s User Experience Department on Content Marketing in Indonesia

by Rinda Mutis

Our contributor from Alibaba writes about the state of the content marketing industry in Indonesia.

International Content

From Alibaba to Jackie Chan: Brand Engagement in China

by Kyle Smith and Gavin Marcus

A look at Alibaba’s brand engagement, how its content strategy involves customer interaction, and what other brands are doing right.

International Content
international content strategy

Beyond Translation: Lessons in International Content Strategy

by Alan Porter and Content Science

In this interview, Alan Porter of Caterpillar discusses how an international content strategy differs from a typical content strategy.

Partner Whitepapers

Writing with Feeling: A Guide to Emotive Language for More Effective Content

Content that uses emotive language performs nearly twice as well as purely factual content. Learn more in this guide from Acrolinx.

From Intent Fracture to Cohesive Content Clusters

Learn why one page is rarely enough to rank for competitive topics and how to build a content cluster that positions you as an authority in this MarketMuse whitepaper.

The 3 Elements of Content Intelligence

Make better content decisions with a system of data + insight.

Digital Transformation for Marketing

Your content approach makes or breaks your digital transformation. Learn why intelligent content strategy + engineering are critical to your success.