Usefulness is a key element of Content Effectiveness. Usefulness is content means customers perceive the content as useful or helpful.

Usefulness
Person reviewing article usefulness and helpfulness

Content Usefulness: A Starter Guide

By Content Science

Use this starter guide to learn how to begin improving content usefulness.

Partner Whitepapers

Content Strategy for Marketing

You know content is important to marketing for your business. You might have piloted content marketing and seen success. Now what? It’s time to get strategic so you can sustain and scale. This whitepaper will help you start.

Content Evaluation Made Easier

Frustrated by content evaluation? This whitepaper explains an approach and a tool, ContentWRX, to make evaluating content easier.

Writing with Feeling: A Guide to Emotive Language for More Effective Content

Content that uses emotive language performs nearly twice as well as purely factual content. Learn more in this guide from Acrolinx.

From Intent Fracture to Cohesive Content Clusters

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