Content analytics are crucial for content marketers and content strategists to understand the makeup of their client, reader, and customer base and the journeys of those users.

Content Analytics

Big and Small Data Fact Sheet

By Content Science

Our big and small data fact sheet sheds light on the important subject of data. When framed carefully, data can be the solution to many content needs.

Content Analytics

Content Analytics: What They Are and How To Use Them

By Content Science

Learn what content analytics are, how to use them, and how to get a content analytics initiative started.

Content Analytics
Employee Advocacy tools

Top Content Analytics Tools To Help You Create More Effective Content

By Teresa Day

Content analytics are key to improving your content effectiveness and ROI. This article walks through top content analytics tools to consider.

Content Analytics
analytics

3 Observations on How Analytics Influence Content Creation + Selection at Cox Media Group

By Alan Segal

The Senior Director of Digital Insights at Cox Media Group gives insight as to how analytics help to better inform content creation and content selection.

Content Analytics

Content Analytics Fact Sheet

By Content Science

You know content analytics are important in measuring your content's success. Our fact sheet helps shed light on the complex subject of content analytics.

Events, Resources, + More

Plan a Content Center of Excellence Webinar

March 15! Learn how to set up a CCE in this free Content Science webinar.

ContentWRX Demo

Learn how this app makes understanding content effectiveness faster and easier for large organizations. Schedule a ContentWRX demo today.

The Content Advantage Workshop

Register for this live crash course in content strategy + content operations based on the top-rated book from Colleen Jones.

Upskill with Content Science Academy

Get practical training for modern content roles through on-demand certifications, live webinars, + comprehensive workshops.