Content ROI

This in-depth toolkit brings you thorough research from the expert team at Content Science. It is filled with data, insights, and tips to understand the value content holds for business. It will help you determine what questions are important for your content goals and the ability to get content answers based on the right data mix, all designed to empower you and your team with the resources and support to accomplish more than you ever thought possible.

Specifically, the toolkit Become a Jedi Master of Content ROI: Understanding the Value Content Holds for Business includes:

  • An easy-to-understand explanation on why understanding content ROI is crucial to content success.
  • The correlation between ROI and content evaluation and how to measure content effectiveness.
  • A three-part process for an evaluation framework.
  • Three easy-to-implement tips to understanding and measuring content ROI.
  • An infographic visually representing the levels of evaluation and link between ROI and content success.
  • Key findings and insights in the areas of:
    • Making the case for content work.
    • Creating a framework to help you calculate ROI.
  • Actionable guidelines for content evaluation and ROI measurement:
    • Process step-by-step
    • Key takeaways
    • Helpful resources and examples

The Author

Content Science is a growing content strategy and intelligence company and the publisher of Content Science Review. We empower digital enterprises for the content era by taking their content approach to the next level. Customers of our professional services and one-of-a-kind products (such as ContentWRX and Content Science Academy) include the Fortune 50, the world’s largest nonprofits, and the most trusted government agencies.

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