Marketing + Sales
content marketing fact sheet

2016 Content Marketing Fact Sheet

by Content Science

Gain key statistics and insights with our content marketing fact sheet including research from IDC, The Content Council and Forrester among others.

Marketing + Sales

New Marketing Landscape, Same Old Marketing Conversation?

by Ed Youngblood

Does the conversation around marketing need to change? Ed Youngblood of Alcatel-Lucent Enterprise shares his take.

Marketing + Sales

What Leading Brands Can Teach About Marketing To Millennials

by Chris Ertel

Understanding Millennials is key to tapping into a market of 92 million consumers.

Marketing + Sales

Five Key Trends Marketers Can’t Ignore: Retail In 2016 (And Beyond)

by Lisa Cramer

Which retail technologies will pay off in 2016? Will beacons take off? How about wearables? And what about in-store analytics—will that really matter?

Marketing + Sales

Getting into the Content Spirit at Bloomingdale’s: A Q + A with Mara Maddox

by Content Science and Mara Maddox

CSR interviews Mara Maddox, a former Public Relations Manager at Bloomingdale’s about how to manage the customer content experience during the holidays.

Partner Whitepapers

Digital Transformation for Marketing

Your content approach makes or breaks your digital transformation. Learn why intelligent content strategy + engineering are critical to your success.

Content Strategy for Products + Services

Your content is integral to your product. You might have piloted content strategy and seen promising results. Now what? It’s time to get more strategic so you can sustain and scale. This whitepaper will help you start.

Help with Content Analytics + ROI

Does your content work? It's a simple question, but getting a clear answer from content analytics or ROI formulas is often anything but easy. This ebook by Colleen Jones will help you overcome the challenges.

Content Evaluation Made Easier

Frustrated by content evaluation? This whitepaper explains an approach and a tool, ContentWRX, to make evaluating content easier.

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