Drew Bailey, a manager within the Customer Engagement Marketing organization for FedEx, shares five elements of enterprise content marketing.
ContentWRX delivers a comprehensive view of content’s strengths and weaknesses, helping content teams develop the best content experiences for their users.
Digital Governance Adviser Kristina Podnar shares five content integrity issues that are the most common and perhaps riskiest to a business.
Content Science provides a sneak peek at their 50 content industry facts about content consumption, content vision and leadership, content teams, and more.
AT&T Content Strategist Kelly Turner shares how he is kick-starting an enterprise content strategy at AT&T.
Colleen Jones shares content insights gleaned from her favorite 11 non-content books read in 2016.
CEO Colleen Jones reveals 2016's top content insights from experts at Adobe, The Home Depot, Intel, Microsoft, and others and how they impact your strategy.
These content predictions are the elements of content strategy, content intelligence and content planning that you need to know for 2017.
Colleen Jones advocates for slowing down the wrong content activities and speeding up the toughest content efforts.
Colleen Jones explains that if you welcome content sentiment + perception data into your content strategy and content marketing, you will reap rewards.
Digital content comes in many forms. Our digital asset management fact sheet gives you insight on technology to manage your content assets.
As the sophistication and ability of artificial intelligence grows, so does that of content intelligence.
In order for today’s content professional to function efficiently, a content management system is a necessary tool. Our fact sheet explains.
Gain key statistics and insights with our content marketing fact sheet including research from IDC, The Content Council and Forrester among others.
How do you become a CX leader? It starts with defining user journeys, also known as customer or buyer journeys. Here are 6 elements you need to consider.
Evaluating content effectiveness is important for retailers. ContentWRX Index: Retail Infographic reflects findings from our report.
Evaluating content effectiveness is important for health information organizations. ContentWRX Index: Health Infographic reflects findings from our report.
This infographic from the ContentWRX Index: IT Services and Software report gives a visual snapshot of key findings in the report.
Content Science Review releases for subscribers premium slides of their 50 Content Facts, a collection of revealing content facts, statistics, and quotes.
This content intelligence video presentation explains why the demand for content intelligence is growing and provide steps for building your CI capacity.
A strong content vision can unite an entire company or organization around a singular understanding of its content's future.
This report ContentWRX Index: Financial Services is part of our series of in-depth reports to evaluate content effectiveness in different industries.
Your content approach makes or breaks your digital transformation. Learn why intelligent content strategy + engineering are critical to your success.
Your content is integral to your product. You might have piloted content strategy and seen promising results. Now what? It’s time to get more strategic so you can sustain and scale. This whitepaper will help you start.
Does your content work? It's a simple question, but getting a clear answer from content analytics or ROI formulas is often anything but easy. This ebook by Colleen Jones will help you overcome the challenges.